• Background Image

    The Blog

August 14, 2017
How WordPress and Email Marketing Go Hand In Hand

How WordPress and Email Marketing Go Hand In Hand

Email marketing is a great way for small businesses to target interested individuals and boost sales. For organizations with websites built on WordPress, plugins and tools make it easier than ever to continually grow an email marketing list. Unlike other website platforms, WordPress empowers companies to leverage their audience into money-spending customers with plugins, tools, and functionality that integrate flawlessly while meeting business goals. Discover how these WordPress email marketing practices can help you grow your mailing list and ultimately your bottom line. Read More

July 27, 2017
How Often are You Performing a Website Backup?

How Often are You Performing a Website Backup?

Your website is an important business asset.Unfortunately, you cannot take out an insurance policy on it in case the worst happens. Luckily, a website backup is all the insurance you need to sleep easy at night. When you regularly backup a website, you protect your company from losing a crucial tool for marketing, lead generation, brand awareness, and sales. Learn why a website backup plan is crucial for any business to prevent the high costs of downtime. Read More

July 14, 2017
A Beginner’s Guide to Website Security

A Beginner’s Guide to Website Security

With ransomware usage on the rise, malware attacks are a serious threat to anyone with any sort of digital presence. For business owners, this means crucial assets, such as your website, are in danger of siege by sophisticated programs meant to disrupt your workflow while costing you valuable time and money to repair. More than ever, website security is imperative to defending your organization from these unwarranted intrusions. Read More

June 30, 2017
Should You Host Ads on a WordPress Site?

Should You Host Ads on a WordPress Site?

For many bloggers and website owners, WordPress ads are a vital component of their business models. While it’s possible to generate income hosting ads on WordPress, there are pros and cons to consider prior to installing any plugins. Before making any changes to your existing site, learn how WordPress ads can help or hinder business goals. Read More

June 16, 2017
The Value of Facebook Marketing

The Value of Facebook Marketing

A little over a decade ago, a very small segment of the world’s population used Facebook regularly. How quickly things have changed! As of March 2017, Facebook has 1.94 billion monthly active users, which is an 18 percent increase year over year. Every day, 1.28 billion users log in to the social media site to peruse posts, pictures, and videos. The platform takes up 22 percent of the Internet time Americans spend on mobile devices, compared with only 11 percent on Google search and YouTube combined. Read More

June 1, 2017
The Importance of WordPress Maintenance

The Importance of WordPress Maintenance

How do you keep yourself healthy? You probably eat well, exercise, maintain good hygiene, and take the time to regularly visit your doctor to monitor your health. You can think of your WordPress website the same way. To keep it healthy, you need to feed it new content, maintain the platform and the plugins it runs on, and monitor it often. Read More

April 17, 2017
Debunking WordPress Myths

Debunking WordPress Myths

As you navigate the web, one in every four sites you visit is built on WordPress. Despite its widespread use by businesses, many still buy into the common and incorrect WordPress myths that circulate. Particularly for entrepreneurs looking to build a successful website for their burgeoning small business, WordPress is an outstanding platform that is user-friendly, easily customizable, and suited for organizations across all verticals. Read More

March 22, 2017
Understanding Website Analytics

Understanding Website Analytics

Digital and content marketing strategies can only be successfully executed if you understand how your methods are performing. One way to keep your finger on the pulse of your company’s marketing performance is to examine your website analytics. However, if you don’t know the meaning of the data you’re looking at, website analytics might as well be written in another language. Read More

March 9, 2017
Get Started with These WordPress Beginner Tips

Get Started with These WordPress Beginner Tips

Publishing 24 posts per second and contributing 27 percent of the websites on the Internet, WordPress has empowered small businesses around the world for nearly 14 years. For a wide range of reasons, entrepreneurs opt to use WordPress to build their digital presence but if you are new to the platform, you might be feeling a bit lost. If you’re in need of some WordPress beginner tips to get your startup off the ground, you’ve come to the right place! Read More

February 28, 2017
Improve SEO on Your WordPress Site

Improve SEO on Your WordPress Site

There’s a reason one-quarter of the world’s top 10 million websites are built on WordPress: it’s a user-friendly platform that allows business owners to customize the audience experience with ease. From full design control to extensible functionality, WordPress empowers organizations to build websites that deliver brand messaging, engage users, and generate leads. Read More